9 inch by 12 inch full color direct mail postcard

Reach 10,000 households in the Denver metro area using direct mail postcards for 5 1/2 cents per postcard

co-op direct mail postcard

9 X 12 postcard direct mail marketing is a cost effective way to find new leads and customers

Share all of the costs with other local businesses and reach ten thousand households for five and a half cents per household using a 9″ X 12″ full-color postcard

If you have a business that provides a service and you are looking for a way to bring in new customers for your small business Jim Juris can help you reach thousands of households using postcard direct mail marketing. Check out my EDDM postcard marketing website by clicking on my name in the sentence above.

Share the cost for design, printing and mailing ten thousand postcards in Aurora, Colorado with other local businesses located in and around zip codes 80010 and 80011.

Some service provider businesses that would be ideal for postcard direct mail are listed below.

  • spa
  • gym
  • pizza
  • HVAC
  • cleaning
  • restaurant
  • florist
  • mover
  • insurance agent
  • real estate agent
  • kitchen remodeling
  • window replacement
  • dentist
  • pet care
  • lawncare
  • hair salon
  • automotive
  • bookkeeper

Right now, January 2022, I am seeking small businesses that are looking to reach ten thousand households in Aurora, Colorado, in zip codes 80010 and 80011 with annual incomes of $42,000+.

A mini billboard in 10,000 mailboxes

I am planning to send a 9 inch X 12 inch (9X12) co-op postcard out to those two zip codes in Aurora some time around March 2022. There is no guarantee on a date for mailing the postcards to households in Aurora.

How does 9X12 postcard direct mail marketing work?

Share all of the costs with other local businesses to place an ad/special offer (optional) on a nine inch by twelve inch postcard and split the costs to design, print and mail five or ten thousand postcards to targeted areas in and around Denver, Colorado.

Attract new customers using postcard direct mail marketing

You can reach a large number of households for a far lower cost than trying to do this for your own business without any cost sharing. It would cost you $1,800 to $2,000 just for the postage if you were to do the mailing yourself.

No envelope to open. This high gloss, full-color postcard really sticks out from your other mail so ad will grab the attention of the recipient almost instantly.

Placing a redeemable offer on the postcard will encourage new customers to do business with you. For example, if you are a dentist, you could advertise teeth cleaning and full mouth e-rays for a special price in order to bring in new dental patients.

I can not and do not make any promise or guarantee on how well the response from your ad will turn out. The only thing that I can promise when you place an ad with a redeemable offer on a postcard is exposure. For the best response, make your special offer enticing.

I recommend using a dollar amount for your special offer, such as “$5 off” rather than a percentage off number such as “15% off”.

Of course, there is no requirement for you to make any special offer on your ad. You may be an insurance agent or a real estate agent and not be able to make a special offer other than a free quote on home and auto insurance or a free appraisal of your home.

If you were to do this on your own it would cost you around two thousand dollars just for the postage. You would also need to find someone to design the postcard with your ad and then find a printer to print ten thousand postcards.

Once you have done all of that you would also have to bundle and drop off all of the postcards at the designated post office.

I contacted a local printer and asked them for a quote to do everything for me except for the ad and postcard design. The quote they gave me was just under seven thousand dollars.

Hiring a graphic designer to design a postcard for your business may cost you another $150 to $350.

Spending five hundred and fifty dollars is far less expensive than spending seven thousand dollars to reach ten thousand people.

If you have print ready artwork I can use that and try and design a suitable ad for your business.

I am not a professional graphic designer, but I think I do ok when it comes to graphic design.

Italian restaurant graphic design example
Two half size postcard ads

I plan on offering three ad sizes, half, full and double size. Shown above are examples of a full and half size ads I created for a fictitious Italian restaurant.

As you can see by looking at the two ad graphics shown above, the half size ad does not have enough room to include an image or a special offer.

There will also be some spacing all the way around the full size ads that will be on the postcard.

To save everyone some money, my plan is to try and do all of the ad designs and postcard layout myself.

The size of the ads are roughly 2.7 inches by 3.7 inches. I designed the Italian restaurant ad shown above to those measurements.

I can do a double size ad for double the cost of a regular size ad and I can also offer a half size ad for half the cost of a regular size ad.

  • half size ad $300
  • full size ad $550
  • double size, or two full size ads on the same postcard $1,000 – Best Deal

The advantage to having a double size ad is it allows you to offer more redeemable special offers in your ad.

It will take approximately ten calendar days from the day I send the order to the printer until the postcard arrives in mailboxes.

No long term contract. There is a contract, but it is only for a single postcard ad. If everything works out with the first postcard, I am hoping to be able to do a number of other postcards to either the same area or a number of different areas.

If you are interested in securing a spot on a 9X12 direct mail postcard, or if you have any questions, please contact me by email at [email protected] or call me, 303-781-2901.

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